To dig through the ‘dirt’ yourself, or to crave the worm on the hook?

Mathias Sager
3 min readJan 8, 2021

People were made to be loved. Things were created to be used. The reason the world is in chaos is because things are loved and people are used. — Dalai Lama

Do you follow the market or nature? Are you a consumer or a creator? Are you a capitalist or a humanist? Yes, it’s an either-or decision! You cannot run and drive, fast and eat at the same time, or increase shareholder value and keep all jobs in a crisis. The decision is always to be made. However, most people get overwhelmed by consumption habits in the process as we are never told what to do but are constantly told what to buy.

A simple everyday example: Many people have forgotten during or after their childhood that our natural way of maintaining strong and healthy feet is to walk barefoot. Instead, we are sold cushions and supports that degenerate our walking form, weaken our joints, and impair our feeling of grip. Not good for the individual, but profitable not only for the shoe industry but also for the medical industry. Or that the weather is only as bad as our clothes, they say. This is an interesting concept from a sales perspective, but catastrophic to our ability to benefit from hot and cold exposure. For this reason, companies like to offer saunas and cryotherapy instead. So, what we lost in nature can be bought back in the market.

These upside-down worlds are omnipresent. And the more frustrating the turning away from the appreciation of all of our nature, the more salvation is promised and sought in the market. A vicious circle. Therefore, it seems like better advice to do exactly the opposite of what is being advertised to us. Some examples:

• Have you saved money and now interest rates are falling and the only ones benefiting from it are financial institutions? Have you invested in stocks and now investors have earned on the upswing while the small investors bear the loss after the big ones exit? In the real estate market, too, the little fish are usually one step too late.

• Have you invested in diplomas and are now overqualified?

• Have you been able to keep up with showing how much you enjoy eating and drinking and being part of the foodie lifestyle, but need to consider hiring a weight loss coach?

• Are you using stairs, elevators, and other equipment that promises you a more comfortable life, but you are thinking of buying an indoor treadmill, gym membership, or something similar?

• How has the daily media news contributed to your personal growth? If these leave you sad, angry, worried, and stressed out, it is recommended that you get a prescription for medicine and book a relaxing vacation somewhere for a week or two. It won’t be without side effects (though additional pills may be available) or enough, of course, but you can rebook and change your lifestyle after you retire, right? — I doubt.

• Etc.

The more I take care not to fall victim to every marketing trend, every scare tactic, and every commercially exploited promise of salvation, the clearer it becomes. The people who pull the cords would prefer me to be dependent on their help like a farm animal; that makes them appear charitable despite the moneymaking. However, in contrast, to fully bred farm animal breeds, I believe that our natural human self-efficacy and responsibility are still available to us. It is still possible to find much healthier and more satisfying alternatives for much of what is suggested to be consumed on the market through our own activities according to our nature. Because in the end I actually prefer digging in the dirt myself than craving for the worm on the hook.

What are your examples and experiences?

--

--

Mathias Sager

Awareness Intelligence research and application since 1975. It’s humantime. www.mathias-sager.com, goodthings@mathias-sager.com. Thanks and all the best!